·    It makes the search engine clear regarding the content of the website
·    Presence of video on video.google.com search
·    Video Thumbnail on SERP would work as call for action

Purge Your Follow/Followers: Take time to go through your twitter follower list and trim it down to the people or companies that are relevant to you.
Create Lists: Twitter’s Lists can add value to their online persona. Twitter Lists are a social way of grouping people you follow (and even those you don’t) and sharing those lists for the benefit of others as much as for your own organizational benefit. If you produce a useful list that other people follow, there is a strong chance they will follow your account as well.
Share with the Max: Take advantage of the lists you created and share what you want to share, and say what you want to say, as long as it’s genuine, and about something that matters to you. Sharing with the audience that you know care about the same things as you do will make your Twitter life that much more rewarding.
Kill the Autopilot: It’s not about the number of tweets you do; it’s all about the quality and the relevancy of what you say.

Twitter is an important part of social media strategy and make sure you use it to the full potential. When you’re on twitter engage yourself with the audience of similar interests and see the difference it will make in your presence on twitter.

1. Sometimes webmasters make a mistake of aiming too high rather than aiming for a moderately competitive keyword.
2. Don’t waste your time targeting what you don’t conceivably have the resource to rank for, instead utilize the resources that you actually have across three key areas: keyword research, content development and link building.
3. When trying to rank for particular keywords, keep the variations also in mind. Don’t limit your targeting to just one, two or even three terms – target groups.
4. In order to succeed with your SEO campaign, you need to remain consistent throughout.

Above all make sure that you have content development strategy all set, focus on link building and make sure you’re targeting the right selection of terms – terms that you can realistically rank for.

1.    Even internal links within your own website have some value. But some have a little more benefit than others.
2.    Links within your own content tend to have more value than links within your navigation.
3.    Initially, Google used to devalue links from some social media sites like links coming to you from Facebook, but these days they seem to be carrying more value than they use to.
4.    Remember that a descriptive link within a caption underneath an image, can tend to have a little more value too.
5.    You can buy advertising from people, but don’t buy links.
6.    Another great place to get links from are authoritative and busy web sites, places like About.com

1. Target easy to rank long-tail keywords through blog posts.
2. Targeting 3 -5 keywords for each page on your site.
3. Dofollow blog commenting on the same theme blogs.
4. Guest blog posting strictly related to the keywords you are targeting at.
5. Forum participation by establishing yourself on forum sites through genuine and active participation.
6. Article submission and converting them to PDF, powerpoint presentation and videos and submitting them to respective channels can extremely amplify your site’s traffic.

Keywords and Backlinks are the basic Building blocks of SEO

Keywords: Keywords are by far the most important building blocks of SEO as keywords are the way through which visitors find your website. If your website is not properly optimized with the targeted keywords or if you are targeting the keywords with low search volume and high competition, it decreases the chances of your visibility across the web as users are hardly searching for the targeted terms or they can’t easily find you in search results because of high competition.

When a user searches for a particular keyword, search engine would show him the webpages that would be most suitable for that keyword and pages having that particular search term in their content. Moreover, it is advisable to use targeted keywords in the meta title and meta description as well. Make sure that the keywords you choose are superbly embedded into the whole content of your web site so that you get the most from your SEO efforts.

Backlinks: Backlinks are as important as the keywords are for the website as they affect the PR and the search engine position of the website. Generally the website with lots of links pointing towards it is considered authoritative and is served high rankings by Google but one thing that is to be taken into consideration is that these links should be quality and should be from the same themed websites.

Any link that points to your website is considered to pass link juice to your website that adds authority to your webpage. High PR links adds more link juice/authority and hence advised to get backlinks from high PR websites. There are various ways to generate backlinks for your website that you all are well aware of. But after this Panda update strategies have changed a bit and guest blogging and contextual link building have come up as effective techniques to get backlinks for the website.

I recommend internal linking and deep linking for your website as it is helpful to reach the number one spot in search engines for your targeted keywords. Despite what you may have heard, there is no magic pills in SEO and you need to constantly work on your SEO campaign to get an edge over your competitors.

• Brands are given higher positioning these days. So, focus on building brand links rather than just anchor texts. If the content around the posts, articles, pages, etc. is relevant, the SEs are smart enough to know what to rank you for.
• It has been long since Google started treating subdomains as internal links rather than independent URLs. So, choose subdomains accordingly and include your targeted keywords while naming, which is good SEO practice.
• It is going to be of critical importance in the year 2012 which sites you choose for link building. It should not be with poor content and should not be thin. You have to value the sites to get backlinks from carefully.

With the ever-changing algorithms, you never know what all you will need to adjust.

Spring: Springtime is the season of new beginnings, and the perfect time to begin your SEO campaign, or begin to revamp it. Big opportunities to increase sales, so take advantage of this by optimizing for a seasonal keyword and making your marketing more exciting.
Summer: Summer is a busy time for home improvement firms, so if you are selling anything related, make sure you are optimizing fully for this busy season, and don’t miss out on this chance to attract new customers to your business.
Autumn: This could be ideal for caterers or party organizers who can help their customers to enjoy the spooky celebrations. Instead, shake up your SEO with some Halloween-themed content.
Winter: Don’t let your campaign freeze in winter, so play SEO Santa and give your campaign the gift of some new festive key phrases.

By remaining flexible to seasonal changes and paying close attention to the important holidays, you can enjoy a whole year of SEO success. Keep an eye on the calendar and your campaign will go on.

1)    For Better Title, take a look at top 3 Titles and understand their strengths and weaknesses. Check if they are providing what they are promising. Moreover, listed titles like (10 steps, 8 ways, 3 reasons, etc.) take advantage over others in SERP’s. You can simply add a little to your Title to make it easier, faster, new, more comprehensive and better.
2)   For Better Content, click through the first couple of results and see what they are offering and where they are lacking. And accordingly plan an ideal post for your keyword.

• Try to add unique information that other results don’t have.
• Organize your post in a better way.
• Get to the point right away.

Not only does the analysis you conduct insure your result will be better, you can be completely confident that your post deserves to be the first result.