Butcherblockco

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Butcherblockco
butcherblockco.com
 
http://butcherblockco.com
Butcherblockco.com is an online store offering the finest collection of butcher blocks, butcher block tables, butcher block kitchen islands, butcher block carts, and butcher block counters available. Very much like its sibling kitchenislandco.com, it falls in a competitive industry with lots of websites already competing for the top Search Engine spot.

Challenges
With negligible traffic coming in, the biggest challenge in case of butcherblockco.com was not only to improve the Google toolbar ranking but also the actual website visibility. After careful keyword analysis, a link building campaign was started to acquire back links with relevant anchor text from industry relevant websites.

Solution
Hence a link building campaign was initiated for a set of keyword list based on the industry research and client's inputs to improve the tool bar ranking and bring in much needed targeted traffic. It also involved getting back links from business and niche websites and directories. Within a few months, from almost no ranking, the site is now performing reasonably well on most search engines for competitive and non-competitive keywords.
 
Snapshot Results

Keywords Google Yahoo MSN
Butcher Block Counter Tops 10 7 3
Butcher Block Cutting Board 10 2 2
Butcher Block Kitchen Island 5 1 3
Butcher Block Table 1 1 1
 
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