Stainless Steel Store is engaged in providing the best and widest possible selection of the finest stainless steel tables, stainless steel sinks, stainless steel pot racks, stainless steel kitchen carts and other fine stainless steel products available at best possible rates.
Company approached RedAlkemi in October, 2007 with the key objective of:
- Getting good ranks for industry relevant keywords.
- Getting an increased volume of traffic to the site.
- Running an aggressive link building campaign.
We accepted the challenge, pulled our sleeves up and started off with
- Keyword research for industry related keywords that could help in better return on investment.
- Some pages of the website optimized for relevant keywords by editing page text, optimizing image names & alt tags.
- Finally link building was carried out to increase the website relevance on various search engines.
Ranking Status on Google Search Engine
| Keywords |
Oct'
07 |
Dec'
08 |
Jan'
09 |
Feb'
09 |
Mar'
09 |
Apr'
09 |
May'
09 |
Jun'
09 |
Jul'
09 |
Aug'
09 |
Oct'
09 |
Jan'
10 |
Feb'
10 |
Mar'
10 |
Apr'
10 |
| Stainless steel sink |
10 |
1 |
2 |
51 |
2 |
2 |
2 |
2 |
2 |
2 |
2 |
3 |
3 |
3 |
2 |
| Stainless steel kitchen sink |
51 |
2 |
2 |
51 |
24 |
51 |
48 |
37 |
51 |
13 |
51 |
48 |
51 |
75 |
51 |
| Utility sink |
27 |
8 |
8 |
10 |
9 |
11 |
16 |
22 |
26 |
21 |
18 |
6 |
12 |
9 |
18 |
| Stainless steel table |
16 |
2 |
1 |
4 |
1 |
1 |
1 |
1 |
1 |
1 |
1 |
1 |
2 |
1 |
1 |
| Average Ranking |
26 |
3 |
3 |
29 |
9 |
16 |
17 |
16 |
20 |
9 |
18 |
15 |
17 |
22 |
14 |
Keyword Traffic as Per Google Analytics
| Keywords |
Oct'
07 |
Dec'
08 |
Jan'
09 |
Feb'
09 |
Mar'
09 |
Apr'
09 |
May'
09 |
Jun'
09 |
Jul'
09 |
Aug'
09 |
Oct'
09 |
Jan'
10 |
Feb'
10 |
Mar'
10 |
Apr'
10 |
| Stainless steel sink |
- |
221 |
315 |
270 |
378 |
308 |
300 |
258 |
306 |
351 |
231 |
216 |
197 |
220 |
226 |
| Stainless steel kitchen sink |
- |
51 |
79 |
54 |
45 |
8 |
13 |
11 |
18 |
44 |
57 |
20 |
31 |
32 |
39 |
| Utility sink |
- |
96 |
158 |
91 |
114 |
107 |
66 |
23 |
35 |
22 |
34 |
47 |
25 |
25 |
17 |
| Stainless steel table |
- |
185 |
243 |
167 |
223 |
232 |
277 |
249 |
368 |
333 |
229 |
268 |
242 |
343 |
347 |
| Total Traffic |
- |
553 |
795 |
582 |
760 |
655 |
656 |
541 |
727 |
750 |
551 |
551 |
495 |
620 |
629 |
Traffic Source Overview reveals story of our true efforts in making improvement in website conversion rate and online visibility
- Search Engine Traffic improved a lot from 10,570 per month to 12,911 per month.
- As a result of aggressive link building campaign traffic from industry relevant website showed remarkable growth from 8.02% to appreciable 10.00%.
- Website is ranking for all the targeted keywords on Google with an average ranking of 14.
- Keyword traffic improved a lot as number of visits increased from Nil to 629.
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