5 Best Cross Promotion Ideas

Marketing presents the limitless potential for growth in revenue and brand equity of your business via cross-promotion marketing. It not only brings down the overall operating costs but also helps to foster your business by the creation of a collaborative service in many ways. It is an open secret that if you plan to take your business to the next level you have to invest in many strategic partnerships with other known brands.

What is Cross Promotional Marketing?

Cross promotion refers to the expansion of the marketing reach of t...

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How to Plan an Effective Instagram Marketing Strategy?

It’s been ten years since Instagram came into being. It is a popular social media platform where people share information in the form of pictures and videos. But now it has emerged as a powerful tool for marketing and brand building. In this digital era, it’s important for every business to market its offerings on social platforms. Of all the social media sites, Instagram is the leading social networking site as of 2019.

Instagram has roughly 800 million monthly active users and 8 million business profiles. If you own...

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How to Create Twitter Ads

Just like any other platform, Twitter has evolved since its days of inception. This social media channel which was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone and Evan Williams with a purpose to help people network online effectively has today become a powerful platform to advertise business as well. It has been stated that 42% of Twitter users follow brands or companies which means that if you haven’t yet started using Twitter ads for your business then it’s time for you to explore and learn how to integrate...

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Impact of Social Media on your Business

impact of social media on business

We live in a world where people crave likes and followers on social media but don’t care about being liked by their next door neighbor. Social media effectively controls the lives of millions around the world. No wonder businesses have found ways to harness the impact of social media on business. The use of social media for marketing purposes is an aspect of the digital marketing strategy.

Advantages of using social media marketing for business: Wide audience reach

The question why use social media for business can be answe...

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