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Social Media Engagement Strategy to get Real Followers on Instagram


Instagram is not failing to surprise the marketers every passing day. The app which took shape as a simple picture sharing app has now grown by leaps and bounds over the years. Instagram growth has defied the usual forecasts and trends. Within the first 3 months of its launch, its user base had touched 1 billion. Huge! Yes and there is no stopping. It has only known growth and in this span of 9 years has reached almost 800 million users. If you are getting it right, Instagram means serious business.If you still think otherwise, think again! It ...

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5 Best Cross Promotion Ideas


Marketing presents the limitless potential for growth in revenue and brand equity of your business via cross-promotion marketing. It not only brings down the overall operating costs but also helps to foster your business by the creation of a collaborative service in many ways. It is an open secret that if you plan to take your business to the next level you have to invest in many strategic partnerships with other known brands.

What is Cross Promotional Marketing?

Cross promotion refers to the expansion of the marketing reach of t...

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How to Plan an Effective Instagram Marketing Strategy?


It’s been ten years since Instagram came into being. It is a popular social media platform where people share information in the form of pictures and videos. But now it has emerged as a powerful tool for marketing and brand building. In this digital era, it’s important for every business to market its offerings on social platforms. Of all the social media sites, Instagram is the leading social networking site as of 2019.

Instagram has roughly 800 million monthly active users and 8 million business profiles. If you own...

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How to Create Twitter Ads


Just like any other platform, Twitter has evolved since its days of inception. This social media channel which was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone and Evan Williams with a purpose to help people network online effectively has today become a powerful platform to advertise business as well. It has been stated that 42% of Twitter users follow brands or companies which means that if you haven’t yet started using Twitter ads for your business then it’s time for you to explore and learn how to integrate...

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