“Something that looks great but is difficult to use is exemplary of great UI and poor UX. While something very usable that looks terrible is exemplary of great UX and poor UI.” - Helga Moreno

The discussions focussed on UI vs UX design are common in the popular tech capitals of the world. In many instances both the terms are used interchangeably as they have been around for decades but the fact is that the UX stands for the term User Experience Design while the UI refers to User Interface Design. Designers who possess...

A website is the best marketing channel for any business in today’s digital era. It is the reflection of your business in the online world. Here are 4 Reasons to have a Website for your Business.

We’re sure you’ll agree with us when we say that not all websites have great design. Website design plays a key role in the overall look and feel of your website. Apart from the design, there are other factors that determine whether a website is worth visiting or not. Here are 5 Bad Website Design Blunders to Stay Clear...

The digital world is a multi-layered one, multiple pieces of technology come together to deliver an experience to you through a screen. If you ever think about how web pages and websites are made, a lot goes on behind the curtain. If you’re new to Web Development, we’re going to break down for you the technologies you should be aware of.

Think of it in two sections: The front end and the back end. The front end of a web page is the part that users see and interact with. This includes laying out the various elements of...

What are pop-up ad banners on a website? These are the boxes that pop-out when a user lands on a web page or when a user is about to exit the website. These could also pop up right when your user is in the middle of reading an article or content on your website.

Pop-ups are common on websites. Adding pop-up banners to a website is an effective way to ensure more sales and customer retention. Pop-ups indeed are a great way to boost traffic. However, it all depends on how efficiently you are able to use a pop-up on your website.

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