UX For Medical Platforms


To redesign arbudausa.com by identifying all the services that they were delivering through the portal, determining any gaps in the existing workflow and revising it. Needed to understand their customer services and write content aimed to increase awareness.


Get an understanding of the client’s business model, their process of delivering their services, and what they were trying to achieve. Based on the discussion, designed user flows to demonstrate the journey through the portal. After receiving feedback, proceeded to create wireframes for the website and write the content. Created style tiles that define the visual language to be used across the website. On approval, proceeded ahead to create mockups in Sketch and HTML prototypes. Made tweaks and changes based on the client’s feedback and handed HTML files over to their development team.


Studied the current workflow and took into consideration user feedback. Made tweaks in the workflow to create a smoother experience of the portal. Had multiple discussions with the client to create a sitemap that captured the needs of the client and the stakeholders.

Form redesign

Reviewed the third party app the client had partnered with to collect patient information. Created medical forms online keeping in mind the principles of form design and limitations of the third party app.

A list of changes to the form was delivered to be made in the third party account of Arbuda's.


Created wireframes as per the requirements taking into account the workflows and the content structure.Went over a few revisions with the client while simultaneously creating style tiles.


Style tiles

Created Style Tiles to communicate the brand. These consisted of fonts, colors and interface elements. Provided three options to the client for feedback, finalized one option and proceeded to create the mockups.

Mock ups & HTML prototypes

Using Sketch, created a mockup of the home page. Set up style sheets and symbols for buttons, text fields, header, and footer. Created Desktop, Tablet, and mobile versions. Handed over the finalized mockups to the front-end developer using the Measure plugin.

The front-end developer then proceeded to create the HTML prototypes in consultation with the UI/UX Designer.

Looking to redesign your website?

“The Account Manager did a great job in brainstorming ideas and engaging client in a meaningful discussion to have a better output. Her willingness to go the extra mile to have a better solution is really commendable. She conformed with user expectations about how it works, willing to brainstorm ideas to get a better output, have an appealing design, provide a good overview on all features. The schedule of delivery was on time, cost of services has been fair and I am happy to recommend RedAlkemi.”

– Vivek Deshpande, www.arbudausa.com

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