Site design is an art form
Do you find the prospect of creating your own website intimidating? Knowing how to use all of the appropriate tools and being an expert at layout and placement are all important skills.
It's true that you don't have to be a genius at all in order to create a website, and that's exactly what we're going to teach you how to accomplish in this simple to follow tutorial.... Let us walk you through the process of web design, which is all about creative freedom:
1. Set Goals And Strategies For Your Website
Before you begin building your website, you must first determine what it is intended to do. This may seem like an easy point to make, but it is essential.
Apart from merely understanding your business and developing a content strategy, you need consider what your unique selling point is and how you want to be seen by your target audience online.
People aren't devoid of common sense or intelligence. Individuals are capable of spotting when someone is putting themselves out there just to earn a profit or boost their own reputation. As a direct extension of your brand, the design of your website has to be authentic as well as inviting to visitors.
2. Investigate The Most Recent Web Design Trends And Technologies
Despite the fact that web design changes at a breakneck pace, there are some trends that have become more established that you may take inspiration from. To reiterate, just because a web trend is now popular doesn't necessarily imply that it is appropriate for you or your business.
Design is the most significant component of a website, according to 48% of consumers, thus it's crucial to take your time and examine what your rivals are doing. Each field will have its own set of fashions, so it's important to understand either you want to blend in or stand out.
3. Select A Platform For Your Work
Right away, you probably think of a professional web design agency when you speak of high-quality website development. Moreover, while top-tier organisations often perform admirably, their costs might be prohibitively high.
A second option is available: website developers and ecommerce stores, to name a few of examples. Essentially, these are DIY internet tools that allow you to develop and develop your own website — all without having to write a single line of code.
As is true with most things, there are several alternatives available - all of various quality – but we've done the research and found what we believe to be the greatest products available. We can now provide the greatest possibilities for developing your very own website based on a mix of professional research and extensive testing.
4. Choose A Template Or A Theme For Your Business
As a result of being clear on the objective of your website, knowledgeable about the newest web design trends, and having a platform in view, you should have a lot better understanding of what you want from a template.
The layout of your website is defined by a template, which is also known as a theme in some instances. To compare it to your home's construction, see a template as the blank canvas on which you may fill with all of your stuff before you start decorating.
You will find a variety of templates to pick from on most platforms. These templates will typically include sample text pre-filled into the template.
Templates are often organised by industry, making it quite simple to filter through them and select ones that are appropriate to your needs. There will be templates for each category that have built-in features that are important to that sector, sparing you the time and energy of having to add them afterwards.
For example, if you wanted to create a website for your new bakery business, you might go through the templates listed under the category 'bakeries.' Because they are all linked to what a bakery website would entail, most of these will already include a contact form, a menu page, and contact information in the template.
All templates may be seen before you begin altering, allowing you to obtain a good concept of how it will appear – and critically, whether it will meet your requirements.
5. Make A Decision On Your Branding
It is now time to begin working on your website's design! Let's put everything we've learnt into action now.
When creating your website, you should consider how everything you do ties to your entire brand. Everything from the colour scheme to the font style and artwork has a role in expressing the storey of your company. It is critical that they are all communicating the same message.
Colour Scheme: Colour is one of the most powerful communication instruments available to a company. A signature colour may increase brand awareness by as much as 80 percent.
Font Style: Much like colour, the font style you choose has a significant influence on what visitors think about your website. The average website visitor will only read around 20% of the material on any given page, thus it is critical to captivate them with an acceptable atmosphere.
Imagery: Imagery is the key to transforming a simple website into a visually appealing experience.
6. Include And Optimise Your Material
So, now that you've decided what you want to include on your website, there are two things to be considered: The layout and SEO.
Positioning relates to where your material appears on each page and how it is organised. Optimisation, on the other hand, is the act of altering material in order to make it rank higher on search engines such as Google.
7. Publish Your Website On The Internet
Let's take a brief look back at what you should have accomplished by this point:
- Determined the goal of your website.
- Researched the most recent web design trends and conducted some competition analysis.
- Selecting a website platform and theme on which to design your website
- Decided on your branding and design.
Ask your family, friends, and coworkers to try the site in preview mode (which should be available on all website builders and ecommerce systems), and see if they notice anything amiss. You may even ask members of the general public to test the product and provide feedback.
- Some frequent things to look for are as follows:
- All of your links are functional and take visitors to the appropriate page.
- All of your stuff is easily readable and accessible.
- Your website looks fantastic on all devices, including desktop, mobile, and tablet.
- Any page should load in no more than 6 seconds (you can check this with a free site speed tester).
Always take the time to thoroughly review your website before it officially launches — first impressions are crucial.